Allow me to share a quick story with you...
In 2012 I co-founded a Facebook advertising and training business with another person. In the 2 years we worked together we were able to establish ourselves as credible players in our industry.
We were only a team of two when we started, and both of us had tried and failed to run solo businesses previously so weren't keen on trying to fly solo again.
We realised quickly that even with two people we needed to systemise, automate or outsource a lot of our processes and admin tasks in order to grow the business in a way that didn't involve the two of us doing EVERYTHING and BURNING OUT.
As we were bootstrapping the business, we needed to get our business in front of the right people (qualified leads) in a way that was cost-effective and that moved them through an automated sales process as much as possible.
So we put time, money and energy in creating automated systems for marketing and sales. We needed to take ourselves out of a lot of those manual processes as much as possible, and we did.
This gave us one massive benefit - freedom to choose higher quality clients who valued what we were doing and would pay us for it, and that inspired us at the same time. It also gave us the freedom to learn, grow and connect with people we admired and could learn from as well as family and friends.
Why create a business that sucks up all your time and energy and one that makes you feel dread showing up to the office every day (even if that's in your home office or somewhere nice that you can't actually enjoy)?
Whilst we were far from operating a perfect business, we learnt a lot about building a sustainable business during those two years. (In case you're wondering, we split due to us having different personal directions. We're still good mates.)
So if having better quality and paying clients, and more freedom in your business is what you're looking for right now then I'm here to help.
Also, I’d love to hear from you!
In the comment box below, please share what kind of information you’d like to see in the upcoming emails from me. What kinds of topics would you love to see me go in depth with?
What you think and feel matters, and I look forward to serving you in the future and helping you turn your passion into profit!
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