Authentic Influence is the show where we get real and go behind the marketing strategies, sales funnels, and campaigns of successful B2B companies.
Looking forward to having you on the show!
Commencing Oct 2021 we’re shifting our focus and introducing a new show format.
As a guest, here’s how you’ll make this show valuable to our audience:
- Share how you’re collecting and using case studies/social proof and how effective they’ve been for your company
- Break down your sales funnel/buyer journey (for one of your customer avatars) and discuss actual metrics/numbers
A few important things to note:
- This show is recorded as Live video and automatically streamed to Facebook and Youtube. Our team will then upload the audio to Apple Podcasts, Spotify, and other podcast platforms. (Listen to the podcast and subscribe here.)
- Your interview may also be used as primary research for a new book I am writing.
- Potential interview flow – This is a basic outline of the interview questions. I prefer to just flow with my guests, and not be too prescriptive. So don’t be surprised if we don’t completely stick to this outline.