Reading Time: 2 minutesYou know that your customers are the best salespeople, right? Just by telling their stories of how they experienced success with you and your products or services. And it’s not just a one-time thing either; tell them again and again! In...
Reading Time: < 1 minuteWhy use case study marketing to promote your services? In this video, I’ll share why I advocate small businesses share more case studies. [00:40] The frustrating content treadmill[04:23] What is case study marketing[07:36] Why use case...
Reading Time: 9 minutesBusiness case studies can help you connect with more of the right potential clients and close more deals. Customers want to see that your product or service works to solve their specific challenges. To see this, they often explore social...